Former Indonesian Vice President Maruf Amin: Optimistic about Indonesian Food Exhibition Boosting Practical Cooperation Between China and Indonesia

On March 1, 2026, Carrie Wang, General Manager of Huamo Exhibitions and representative of the organizers of the Indonesia International Food and Beverage Trade Fair (IIFB) and MoreFood Expo, paid a special visit to Maruf Amin, former Vice President of Indonesia and the highest religious leader of the Muslim community. The visit was accompanied by Siti Nur Azizah Amin, Chairperson of both the Indonesian Spice Association (IPBBI) and the Indonesian Muslim Business Association.

The meeting focused on deepening China-Indonesia food trade cooperation through professional exhibition platforms, and won important recognition and support for the upcoming Indonesia International Food and Beverage Trade Exhibition (IIFB) and Indonesia International Food and Catering Exhibition (MoreFood Expo), which will be held in Jakarta from May 7 to 10,2026.

01

Strengthen the bridge value of exhibition and jointly explore the halal market

Carrie Wang expressed to Mr.Amin that she felt extremely honored to be the first representative of the organizer of the China exhibition in Indonesia to receive this honor and have the opportunity to visit Mr.Amin directly. She gave Mr.Maruf Amin a detailed introduction to the key platform role played by the Indonesia International Food and Beverage Trade Exhibition (IIFB) and the Indonesia International Food and Catering Exhibition (MoreFood Expo) in promoting economic and trade exchanges between the two countries.

Mr.Maruf Amin highly praised the efforts of the exhibition organizers in building a bridge for trade and communication between the two countries. He particularly pointed out that Indonesia's halal market has enormous potential, and he looks forward to seeing more China enterprises and Indonesian enterprises establish in-depth and sustainable cooperative relationships through professional exhibition platforms like IIFB.

02

IIFB focuses on the halal blue ocean, providing one-stop certification solutions

With a population exceeding 280 million, Indonesia is the world's largest Muslim-majority country, and its halal food market is booming. Mr.Maruf Amin has been a strong advocate for Indonesia's halal economy, repeatedly stressing the importance of obtaining internationally recognized halal certification for global market access and calling for enhanced international cooperation in this field.

To actively respond to this market trend and policy advocacy, the Indonesia International Food and Beverage Trade Exhibition (IIFB) and the Indonesia International Food and Catering Exhibition (MoreFood Expo) have partnered with LPPOM MUI, the authoritative certification body under Indonesia's Supreme Islamic Council (MUI). This collaboration aims to provide exhibitors with professional and efficient one-stop halal certification solutions, helping global enterprises overcome market access barriers and precisely tap into Indonesia's halal market.

03

Multi-exhibition linkage and precise docking empower enterprises to go global efficiently

To maximize exhibition value, the 2026 IIFB will co-host multiple industry events including PALMEX Jakarta 2026 (Southeast Asia's largest palm oil exhibition), Indonesia Coffee Festival, and Franchise & License Expo Indonesia. This synergy will enable resource sharing and crowd aggregation, creating a' 1+1>2' effect for exhibitors.

Furthermore, the organizers, backed by a localized operations team, will facilitate precise and efficient trade connections between exhibitors and high-quality VIP buyers through in-depth visits and targeted invitations.

This meeting demonstrates the platform strength of IIFB. From May 7-10 this year in Jakarta, the Indonesia International Food and Beverage Trade Fair (IIFB) and the MoreFood Expo will serve as your key platform to connect with Indonesian resources and forge collaborations. With prime booth slots running out fast, this opportunity is fleeting. Secure your position now to explore the new halal market!

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