Successfully concluded! The 5th China Xinjiang Special Forest and Fruit Products Expo will meet again next year!

On the afternoon of November 16th, the 5-day China Xinjiang Characteristic Forest and Fruit Products Expo came to a successful conclusion! Next, let's review every exciting moment of this grand event together and experience the unique charm of this expo!

01

Beijing Road preheating activity

Prior to the opening of this expo, a unique warm-up event was held at Hengrun Square on Beijing Road Pedestrian Street, bringing the sweet fruits and cultural songs of Xinjiang into the bustling commercial district of Guangzhou. Citizens were able to experience the charm of Xinjiang through product tasting and interactive check-in, and successfully locked in the attention of the exhibition in advance.

02

Exhibition site

The enthusiasm of Beijing Road was continued at the exhibition that officially opened on November 14th. In the 7150 square meter exhibition hall, the image display area (also serving as a special promotion area), wine zone, special decoration exhibition area, comprehensive exhibition and sales area, online live streaming area, and business negotiation area complement each other, displaying various Xinjiang specialty products with a dazzling array. This expo brought together 306 exhibitors and over 400 buyers from 20 provinces (regions, cities), forest industry groups, 14 regions (prefectures, cities) in Xinjiang, and the Xinjiang Production and Construction Corps. More than 850 types of characteristic forest fruits, agricultural and animal husbandry products, and their deep processed products were showcased on site.

The citizens were immersed in the rich aroma of Xinjiang fruits and returned with a full load. The buyers and exhibitors achieved satisfactory cooperation results through communication.

The image display area gathers characteristic products of the entire forestry and fruit industry chain in Xinjiang, including classic fruits such as Aksu apples and Korla pears, as well as deep processed new products such as sea buckthorn essential oil and apricot peel tea. In addition, rare specialties such as wild black goji berries, Tacheng almonds, lantern dates, and high-quality hazelnuts from Altay also made stunning appearances, attracting numerous buyers and audiences to stop and taste with their unique flavors and nutritional value, fully demonstrating the rich diversity and industrial innovation vitality of Xinjiang's forest fruit resources.

The wine zone is full of highlights, covering an area of 280+square meters, gathering more than 100 excellent wines from 38 high-quality wine companies in Xinjiang. In addition to red, white, ros é, sparkling, distilled wines, and intangible cultural heritage Musales, there is also a stunning display of characteristic wines made from Sunshine Rose.

Entering the comprehensive exhibition and sales area, a feast of the forestry and fruit industry is immediately presented before our eyes. Exquisite processed forest fruits compete with new and superior varieties on the same stage, from well-known Aksu apples and Korla pears, to a dazzling array of grapes, new plums, walnuts, and various dried fruits, as well as innovative drinks such as sea buckthorn puree, sea buckthorn tomato juice, sea buckthorn essential oil, walnut milk, NFC plum juice, apricot peel tea, rose naan, Xinjiang roasted oats, etc. There are also unique flavors from more than 20 provinces and cities in China, such as dried tangerine peel and Yunwu tea from Guangdong, ground persimmons and golden silk dates from Hebei, aged vinegar and Fenzhou walnuts from Shanxi, Tieling hazelnuts and Nanguo pear products from Liaoning, camellia oil from Guizhou, Pu'er tea from Yunnan, mushroom, coffee, flower cakes, etc. Gathering here, the rich and diverse products not only emit tempting aromas, but also attract countless visitors to stop and taste.

What is particularly noteworthy is that compared with previous exhibitions, this year's exhibition has for the first time introduced characteristic products from the sand industry, flowers, and traditional Chinese medicine fields, and added more than 50 new categories such as wilderness and desert specialties. This measure not only greatly enriches the dimensions of exhibits, but also highlights the thriving development of Xinjiang's forestry and grassland industry towards greater diversity and openness.

03

Xinjiang Song and Dance Yuedong Exhibition Hall

This expo is not only a feast for the taste buds, but also a deep experience of Xinjiang's customs. Inside the exhibition hall, song and dance performances directed by a professional team from Xinjiang Radio and Television Station can be seen everywhere, creating a strong atmosphere of Xinjiang on site. Dancers dressed in Edeles silk danced gracefully to the cheerful and enthusiastic ethnic music, and the moving singing echoed in the exhibition hall, attracting the audience to stop and appreciate, take photos as a souvenir. Applause and cheers echoed one after another, making every viewer who walked into the exhibition hall feel as if they were in the warm and welcoming Xinjiang, truly experiencing the unique charm of the 'land of song and dance'!

04

Special Promotion Conference

In a relaxed and pleasant atmosphere, this expo successfully held four special promotion events, vividly showcasing the characteristics of Xinjiang's forestry and fruit industry through the integration of folk song and dance performances, interactive Q&A, and other forms. The event facilitated lively negotiations between production and sales parties in a joyful atmosphere, effectively deepening industrial cooperation.

05

Live streaming cloud exhibition shopping

This expo has set up two live streaming rooms for internet celebrities, inviting Xinjiang Radio and Television Network's popular anchors Si Chongyan, Geng Cong, and others to take turns sitting in the live streaming rooms with representatives from various high-quality enterprises in Xinjiang, expanding the exhibition's influence through the integration of 'online+offline' mode.

06

On-site signing

In the signing process, significant breakthroughs were achieved in multiple industry collaborations, covering key projects such as the sales of Cistanche products, cooperation in forest and fruit cultivation, sales of Korla fragrant pears, fruit production and sales coordination, sales of Xinjiang fruit products, procurement of new plums, trade of Xinjiang agricultural products, sales of wine products, and export trade of walnuts. These signed projects not only reflect the high trust between the supply and demand sides, but also showcase the full chain development vitality of Xinjiang's forestry and fruit industry from planting to sales, from domestic to international, painting a new picture of cooperation and win-win outcomes.

07

Lottery, game interaction

In addition to being able to see and buy, this expo is also fun and easy to get! At the special promotion event, various fun interactive games were set up, and the audience actively participated under the guidance of the host, deepening their understanding of Xinjiang through laughter and joy. The highly anticipated on-site lottery event has pushed the atmosphere to a climax, with viewers having a 100% chance to win Xinjiang's characteristic cultural and creative peripherals by taking photos and clocking in. The rich and diverse interactive design ensures that every attendee can fully enjoy themselves and be filled with surprises.

The 5th China Xinjiang Characteristic Forest and Fruit Products Expo has come to a successful conclusion! Let's meet again next year!

About China Xinjiang Characteristic Forest and Fruit Products Expo

As a national exhibition for Xinjiang forestry and fruit, the China Xinjiang Characteristic Forestry and Fruit Products Expo has successfully held the Xinjiang Characteristic Forestry and Fruit Products (Guangzhou) Trade Fair in Guangzhou for 9 consecutive years since 2009. In 2018, with strong support from the State Forestry and Grassland Administration, the Xinjiang Special Forest and Fruit Products (Guangzhou) Fair was upgraded to a provincial-level exhibition and renamed as the China Xinjiang Special Forest and Fruit Products Expo. It has been successfully held for 5 sessions and has now become an important window for Xinjiang's forest and fruit products to enter the South China market.